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H I G H E R  E D U C A T I O N Communication Objective: 

Every institution, every school, every department has a different "personality." To properly portray and convey that uniqueness requires an open line of communication . . . and a little bit of homework. For example, the new Entrepreneurship Designation program at John Carroll University called for a design that would quickly draw the reader in, while conveying the school's identity through the use of color. The remedy was to find very personal visuals, as well as succinct copy and nice bright, straight-forward headers and callouts to grab attention for an easy read.

University Marketing Collateral

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Pam Peckman

Beyond life as a do-it-yourselfer, junk lover and font enthusiast, I have built a strong foundation in visual, verbal, and written communications. This includes experience as design principal, public relations director, editor, publisher, and communications specialist for private and public institutions. If you are looking for a pleasant partner who listens and loves "outside of the box" challenges, let's talk about your next project!

Please contact me at pam@likehelvetica.com

© 2019 by LIKE HELVETICA

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